Product photography is very demanding now due to the increasing number of e-commerce sites. If you have an e-commerce site, you can take photographs of the products yourself instead of hiring a professional product photographer. Here is a DIY guide that will help you to take lovely product photography.
You will first need to buy a good DSLR camera for product photography. Nikon D800 is a good option. You can also use your latest smartphone to take the photographs. Though a DSLR camera is definitely better, some of the smartphones can produce very nice pictures. If you are using DSLR, you should know about the right ISO, aperture and shutter speed. Adjusting these properly will help you to take brilliant sharp photographs of your products. If you are using the smartphone then you can use the ‘auto-focus’ option. You can also download some Android or iOS apps to control some of the functions of the camera manually.
You should use a tripod to take the photograph of the product. If your hand shakes while taking the photo, the images will not be sharp; it will appear blurred. You can use a smartphone mount if you are using your smartphone for product photography. You can also use a timer to take the photographs.
You should make sure that you use a white background to take the photo. This way the photo will appear sharper and brighter. You can use white backdrops so that the light is reflected back at the product. This prevents any color spills. For larger products, you can buy a sweep with a stand to create the backdrop.
Use natural light
It is better to use natural light than any artificial light. So, it is preferable to shoot near the window so that you can get enough sunlight. You should select such a room for your product photography where there are windows and you can get lots of natural light. However, you should buy a reflector. This is because when you take a photo near the window, light only hits one side of the product. In order to spread the light across the entire product, you need the reflector.
Edit the photo
After taking the photograph, you should use a photo editor, like Adobe Photoshop, to edit the photo. See if you can make the background better or adjust the color of the picture. These small adjustments will make the photograph sharper.
When someone buys a product online, the person only sees the photograph of the product. So, you need to make the photo as lively as possible. It should show all the features of the product clearly. You need to read books on product photography and practice more in order to be a master it.